Podcast

Unlocking the Potential of Innovation and Education: Ellen Sullivan, Director of the Learning Innovation Lab at Melbourne Business School

Ellen Sullivan from Melbourne Business School shares her insights on the future of learning and how it can be applied to the startup world.

by hao-nguyen on January 22, 2023

About the guest

Ellen Sullivan

Director, Learning Innovation Lab at Melbourne Business School

Ellen Sullivan has spent a decade at Melbourne Business School, where she pioneered its online learning capability and has impacted more than 10,000 learners over five years. As the founding Director of the Learning Innovation Lab, she is building an incubator focused on solving big problems in lifelong learning and workforce development, backed by a team of five and the full institutional weight of one of the world’s leading business schools.

Episode overview

Recorded at Melbourne Business School’s studio, this episode features Ellen Sullivan, the newly appointed Director of the Learning Innovation Lab. Ellen and host Steve Grace cover the lab’s mission, the edtech landscape in Australia, a soon-to-launch virtual classroom that can hold 84 learners simultaneously, and why Ellen describes the whole thing as “audacious.” It’s one of the more forward-looking conversations in the Give It A Nudge archive, sitting at the intersection of education, startup thinking, and institutional ambition.

A startup inside an institution

Ellen is direct about her unusual position: she’s been at Melbourne Business School for ten years, but has operated more like a serial entrepreneur than a career academic. She built MBS’s online capability from scratch, reaching 10,000 learners in five years. The Learning Innovation Lab is her next chapter: a dedicated team of five, with an incubator model, a venture partnerships function, and a community manager already in place. The lab is due to launch publicly in the first quarter of the year after recording.

“Our mission is to be a catalyst for trailblazers to solve the biggest learning problems and launch innovations for curious learners and organisations to grow.”

Ellen Sullivan 23:00

The virtual classroom

One of the most concrete deliverables discussed is a wall-of-screens virtual classroom being installed next door to the recording space. The room holds 84 people, gives session leaders real-time analytics on participant engagement, and is designed to bring the best qualities of in-person and online learning together rather than treating them as opposites. Ellen’s view is that seeing the whole person, not just a face on a video call, changes the quality of interaction.

“We’re all a bit sick of that Zoom call and just seeing the face. We want to see the whole person, we want to see the movement, we want to see the energy.”

Ellen Sullivan 12:00

The problem spaces worth solving

Ellen describes the learning problems the lab is specifically targeting: inclusive and equitable learning experiences, alternative funding models where outcomes rather than experiences are paid for, lifelong learning and career reinvention, and the impact and recognition of learning. She’s explicit that the lab wants to go further than the existing edtech startups in these areas, not duplicate them. Australia’s edtech sector is already second only to fintech in startup count, and Ellen expects it to overtake fintech within five years.

“These are big problems that haven’t been fully explored. There are some great startups doing incredible work, but we want to take it further.”

Ellen Sullivan 17:00

Key takeaways

Institutional innovation requires top-down endorsement. The Learning Innovation Lab has explicit support from MBS’s Dean and its Chief Learning Innovation Officer. Without that, a genuinely experimental program inside a large institution will stall at the middle-management layer.
Australia’s edtech sector is about to overtake fintech. With over 600 edtech startups and a global education market projected at $7 trillion by 2050, the sector is growing fast. Ellen sees Australia as a launchpad for global ventures, especially with MBS’s international institutional connections.
The line between work, learning, and life has disappeared. People no longer have one or two careers or a single education institution. The lab is specifically focused on lifelong learning and workforce development, recognising that career reinvention is now a recurring event, not a one-off.
The virtual classroom is the new lecture theatre. An 84-person immersive screen environment with live analytics and structured breakouts brings face-to-face energy to online participation. For global institutions running global programs, this is becoming infrastructure, not a novelty.
An incubator that goes beyond incubation. Most incubators stop at ideation to prototype. Ellen’s lab is designed to evaluate whether ventures should proceed to an accelerator, get a dedicated team, or launch as a funded entity from the MBS ecosystem.
Pay for outcomes, not experiences. One of the core problem spaces the lab is exploring is alternative funding models for education: whether learners and organisations should pay for the outcomes education produces rather than the hours or credentials it delivers.
Wellbeing and learning are now inseparable. The shift to hybrid and remote work has created learning gaps that no institution has fully addressed: how to support people developing skills at home, how to counter proximity bias in promotion decisions, and how to personalise learning to the whole person, not just their job role.

Mentioned in this episode

Frequently asked questions

What is the Learning Innovation Lab at Melbourne Business School?

The Learning Innovation Lab is a new initiative at Melbourne Business School focused on solving the biggest problems in lifelong learning and workforce development. It operates as an incubator, bringing together the MBS partner ecosystem, alumni, the startup community, and global institutional connections to prototype and launch education innovations.

What problems is the Learning Innovation Lab trying to solve?

The lab is focused on four main problem areas: creating more inclusive and equitable learning experiences, exploring alternative funding models where learners pay for outcomes rather than experiences, redesigning lifelong learning and career development, and reimagining how the impact of education is measured and recognised.

What is MBS’s virtual classroom and how does it work?

Melbourne Business School is installing an 84-person immersive virtual classroom featuring a full wall of screens, real-time engagement analytics for session leaders, and structured breakout functionality. The goal is to combine the energy and presence of face-to-face learning with the accessibility of online participation, rather than treating them as separate modes.

How big is Australia’s edtech sector?

Australia has over 600 edtech startups, making it the second largest startup sector behind fintech. Ellen Sullivan expects edtech to overtake fintech within five years, driven by the global education market projected to reach $7 trillion by 2050.

How can startups get involved with the Learning Innovation Lab?

Ellen is actively inviting contact from edtech startups, VCs with relevant portfolio companies, and anyone interested in contributing to or collaborating with the lab. The best route is through LinkedIn or through the Give It A Nudge community, as the lab’s team includes a dedicated venture partnerships and community role.

Topics discussed

edtech learning innovation Melbourne Business School lifelong learning virtual classroom startup incubator workforce development education technology institutional innovation future of learning online education

Full transcript

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Show full transcript (26 minutes, 5 sections)

0:00 Introduction and Ellen’s background

Welcome to the show. I’m Ellen, I’m the Director of the Learning Innovation Lab at Melbourne Business School, which is a big, bold, maybe even audacious new concept for the school. We’re looking at setting up an innovation team and next year we’re looking to launch an incubator focused on the transformation of learning. I’ve been at this organisation for 10 years. I started the online capability for learning at Melbourne Business School and with the teams I’ve built, we’ve impacted over 10,000 learners in the last five years. Now we’re trying to increase that number at a much faster, audacious pace.

5:30 The edtech opportunity

Education is going to be a $7 trillion global market by 2050. In Australia, edtech is just behind fintech with over 600 edtech startups, and I expect it to overtake fintech in the next five years. It’s a space that is most certainly being transformed by startups. Our digital campus is evolving at a rapid pace. We’re going to launch Australia’s first virtual classroom, and the lab is focused on how we actually launch innovations that can do something meaningful about the biggest learning problems.

11:00 The virtual classroom

It’s a very immersive space, the size of this room but with a wall of screens. It can hold 84 learners. We’re all a bit sick of that Zoom call and just seeing the face. We want to see the whole person, the movement, the energy. The analytics and the way people interact and break out are much more immersive. It’s taking the best of both worlds of face-to-face and online and bringing them together.

16:30 Problem spaces and the lab team

We’re focused on launching innovations for curious learners and organisations to grow. The problem spaces include inclusive and equitable learning experiences, alternative funding models where you pay for outcomes rather than experiences, lifelong learning and career growth, and the impact and recognition of learning. We’ve recruited a team of five: a head of strategy and innovation, head of venture partnerships, a community manager, and an innovation manager.

22:00 Mission and how to get involved

Our Dean has described the lab as a big, bold experiment and we don’t know where it’ll end up, but that’s the fun of it. Our mission is to be a catalyst for trailblazers to solve the biggest learning problems and launch innovations for curious learners and organisations to grow. If you’re in edtech, if you’re a VC with portfolio companies, please reach out. We expect to launch publicly in quarter one next year.

About the host

Steve Grace is the founder and CEO of The Nudge Group, a technology-focused recruitment and advisory business. He has built and scaled companies across Australia and the US, and hosts Give It A Nudge to spotlight founders and operators building something meaningful.

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