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Stride Equity’s CEO Maria Halasz on Transforming Startup Capital

Maria Halasz, CEO of Stride Equity, on combining venture capital with equity crowdfunding, preparing founders to be investment-ready, and her journey from biotech to banking to startup investing.

by hao-nguyen on May 14, 2024

About the guest

Maria Halasz

CEO of Stride Equity

Maria Halasz is the CEO of Stride Equity, a venture group combining VC-style investment with equity crowdfunding. Her career spans biotech startups, four years in asset management, investment banking focused on life sciences, and 14 years as CEO of a listed biotechnology company. She brought approximately 100 years of combined investment management experience with her co-founders into building a new model for early-stage startup capital in Australia.

Episode overview

Steve Grace catches up with Maria Halasz, who he describes as someone who has quickly become a friend through the startup ecosystem, to talk about what Stride Equity is and why it exists. The conversation traces Maria’s unusual career arc and unpacks why equity crowdfunding has underperformed its potential in Australia, and what Stride Equity is doing to change that.

A career that came full circle

Maria’s first job out of university was in a biotech startup, where she ran programs and prepared capital-raising materials for the board. From there she moved into asset management, then investment banking focused on life sciences capital raises and IPOs. She then spent 14 years as CEO of a listed biotechnology company, a role she describes as the one she learned the most in, largely because the governance, regulatory, and stakeholder reporting requirements of a listed company are enormous and teach you how to build and rely on a strong team. Returning to early-stage investing with Stride Equity represented a genuine full circle.

The gap in the Australian market that Stride Equity fills

Maria’s analysis of the Australian startup capital market identified a clear gap. On the ASX, 10 million Australians directly invest in high-risk listed companies. Through equity crowdfunding platforms for private opportunities, that number is only 100,000 to 200,000. The opportunity is massive. The problem is that indiscriminately listing deals on a platform and telling people to invest does not work. Quality filtering is everything. Stride Equity’s model is built on a simple principle: they only put companies on their platform that they are willing to co-invest in themselves or that they assess as investment-quality. That single filter changes the dynamic entirely.

“We will only put opportunities on the platform for others to invest in that we also either invest in or we feel it’s investment quality.”

Maria Halasz on the Stride Equity model

The investment readiness program

Beyond capital, Stride Equity runs an eight-week program preparing companies to raise. Capital raising, Maria explains, is a specific skill that many founders simply have not learned. Good companies fail to raise because they do not have a coherent pitch deck, have no data room, cannot articulate their financials clearly, and do not understand which terms in a term sheet actually matter. The program takes companies through all of this: pitch construction, elevator pitches, longer investor meeting formats, incorporation documents, term sheet negotiation, and financial reporting. The quality of companies that self-selected into the first cohort astonished both Maria and Steve: experienced founders with global problems and genuinely scalable models.

Key takeaways

Equity crowdfunding’s failure is a quality problem, not a demand problem.There are millions of Australians who invest in high-risk assets. They are simply not being given a filtered, trustworthy pipeline of private investment opportunities. Stride Equity’s co-investment model provides that filter.
Capital raising is a learnable skill, not an innate talent.Many founders are excellent operators who have simply never been taught how to present their business for investment. Pitch construction, data room preparation, and term sheet literacy can all be taught in an eight-week program.
Running a listed company teaches you more than almost anything else.Maria describes her 14 years as a listed company CEO as her highest-learning role, because the governance, regulatory, and stakeholder management complexity forces you to build a strong team and rely on it.
Tell the market clearly what you are and you will attract the right companies.Stride Equity was astonished by the quality of founders in their first cohort. Maria credits this to clear communication about what the program offers and who it is for. Clarity attracts alignment.
Founders often struggle to ask for money, even when they have built something great.Steve and Maria both observe that many founders who are excellent at building a product are deeply uncomfortable asking for investment. That gap between capability and fundraising confidence is exactly what Stride’s program addresses.

Mentioned in this episode

Frequently asked questions

What is Stride Equity and how does it work?

Stride Equity is a venture group that invests in early-stage companies through a digital platform accessible to both wholesale and retail investors. It only lists opportunities it is prepared to co-invest in itself, providing a quality filter. The team also prepares companies for investment through an eight-week program covering pitch decks, data rooms, term sheet literacy, and financial reporting.

How is Stride Equity different from other equity crowdfunding platforms?

Most crowdfunding platforms list deals without taking a position themselves. Stride Equity acts as a co-investor or cornerstone investor in every deal it promotes, meaning it only brings opportunities it believes in. The team has approximately 100 years of combined investment management experience, which underpins the quality assessment process.

What does Stride Equity’s investment readiness program include?

The eight-week program takes companies through pitch deck construction, elevator pitch and investor meeting presentation practice, data room setup, understanding incorporation documents, term sheet negotiation basics, and financial reporting structure. The goal is to give companies both the tools and the confidence to raise successfully.

Why do many strong businesses fail to raise capital?

Maria Halasz explains that capital raising is a distinct skill set that most founders have never been taught. Companies come to Stride Equity without a proper pitch deck, without a data room, and without the financial clarity that investors need to make decisions. The business may be excellent, but the fundraising presentation does not reflect that quality.

What type of companies does Stride Equity look for?

Stride Equity targets emerging companies that may not yet be on the radar of traditional VCs but that have strong fundamentals: revenue generation, a strategic investor, or clear milestones to the next funding round. Many are led by experienced operators tackling significant global problems rather than first-time founders with local niches.

Topics discussed

Startup CapitalEquity CrowdfundingVenture CapitalInvestment ReadinessFundraisingFemale FoundersBiotechAustralian Startups

Full transcript

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Show full transcript (22 minutes)

00:00 What is Stride Equity

Welcome to another episode of Give It A Nudge. Today we have someone who’s recently become a little bit of a friend of mine, Maria Halasz. Stride Equity is a venture group and we invest through a digital investment platform. Our investors are wholesale and retail investors. We co-invest with the platform so we really support early stage companies, emerging companies that perhaps aren’t yet targets for venture capitals to invest in. We’re here to address that gap on the market for really dynamic, innovative, emerging companies that otherwise wouldn’t get funded.

03:00 Maria’s career: full circle from biotech to startups

My very first job was in a biotech company. I was an analyst. I ran three programs for them and I reported directly to the board. I was also responsible for developing all the material for capital raising. So this is a full circle. Then I went into investment banking. I ran a life science division. We had a bunch of directors and analysts and we raised a lot of money for biotechnology companies listed on the stock exchange and IPO’d some companies as well. And then I ran a listed biotechnology company for 14 years.

08:00 Running a listed company

Running a listed company, although we were a small company, it doesn’t matter because the regulation, governance, and requirements to your shareholders and different stakeholders is exactly the same. It’s a very very complex job. It really teaches you how to build a good team around yourself and then rely on that team for components of the business, because it is very complex and you can’t do everything yourself. I think I absolutely learned the most in that role.

12:00 Why equity crowdfunding has underperformed

On the ASX you see 10 million Australians invest directly in high-risk listed companies whereas you get somewhere between 100 and 200,000 Australians so far invested in private opportunities through these platforms. There was a huge opportunity. But putting indiscriminate numbers of deals on a digital platform and just saying to people come and invest is not going to do it. We will only put opportunities on the platform for others to invest in that we also either invest in or we feel it’s investment quality and we’re happy to have a cornerstone investor in there.

16:00 The eight-week investment readiness program

Capital raising, a lot of founders don’t realise, is a specific skill. It also takes enormous commitment and some very basic tools. We find that even good companies that come to us don’t have a proper pitch deck, or when you want to do due diligence they don’t have a data room. So we take them through the very basics of what you need to have as a business before you go out. We allow them to develop a pitch deck and provide mentors. They get training around pitching in a two-minute elevator pitch but also in a bigger meeting. And we take them through what does your company need to have: proper incorporation documents, constitution, shareholders agreement. Then the meaty bits when someone is offering you a term sheet, what are the terms that are important to negotiate and what are the terms that are so standard in our industry these days.

About the host

Steve Grace is the CEO and co-founder of The Nudge Group, a talent and advisory firm working with Australia’s fastest-growing companies. Give It A Nudge features unfiltered conversations with founders, operators, and investors. Connect with Steve on LinkedIn.

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